The ethos Podcast
Individuals from a variety of backgrounds join us to discuss customer loyalty, engagement, and how to create brand advocates.
ethos is the leading loyalty platform for brands who want to deliver exciting benefits to their customers in one place. One solution for customers to receive their special discount, watch an exclusive behind-the-scenes video, access a limited product, and so much more.
Actionable Growth Strategies with Nick Lamothe
Nick Lamothe is an accomplished eCommerce leader with a proven track record in driving growth for prominent brands such as PSD Underwear, Legends, and is now at Crocs. His expertise spans partnerships, email marketing, affiliate programs, and digital strategies. Listen to his chat with Matias on growth, creating an emotional connection with your customers, and making investing in brand a key strategy.
Breaking Through with Nate Rosen
In this exciting episode, Matias sits down with Nate Rosen, a seasoned marketing and sales professional, and passionate snack sommelier. We delve into the world of emerging brands and discuss their challenges, triumphs, and strategies for standing out in today's competitive landscape. Nate shares his expertise on why taking time for brand building and fostering genuine customer relationships is essential for new brands looking to break through.
Treating Customers like Guests in Your Home with James Connell
We're lucky to have James Connell, a seasoned leader with over 20 years of senior experience in eCommerce and Retail as our next podcast guest. Recognized as the Canadian Marketer of the Year, James is renowned for driving customer-centric experiences through both quantitative and qualitative research. Tune in as we explore his strategic insights and innovative approaches that have reshaped global retail environments.
Let's Talk About Customer Retention with Jess Cervellon
A leading force in elevating health, wellness, and consumer packaged goods brands, Jess Cervellon joins the ethos podcast to unpack the intricacies of customer acquisition versus retention and the art of building lasting loyalty in today's competitive market.
A Holistic Look at Customer Loyalty with Expert Terry Mathews
This episode features loyalty and financial services expert Terry Mathews. Terry has built and managed loyalty programs for large companies like Wayfair, Walmart, Hudson's Bay, and more. Matias and Terry talk about the evolution of customer loyalty, common barriers, and how to reward customers in ways to keep them engaged.